European Sign Expo 2027

About this show

European Sign Expo is Europe's most influential advertising signage and visual communication exhibition. The rise of the advertising video market has prompted manufacturers in this industry to display their products and services on the world stage and attract new technologies from them.

European Sign Expo is a touring exhibition in Europe and is currently Europe's most influential and largest advertising exhibition. The previous exhibition had a total area of 30,000 square meters, with 660 exhibitors from countries such as China, the United States, Japan, South Korea, Russia, Dubai, Hong Kong, China, Thailand, and Malaysia. The number of visitors reached 21,780.

European Sign Expo covers all areas of signage, not limited to digital signage, visual communication, and software. The latest developments in fields such as software, machinery, equipment, and tools all help form this growing and fascinating industry. You can see a series of new technologies, with exhibitors emphasizing sustainability, efficiency, and personalization. This is an excellent opportunity for you to connect with industry professionals, create opportunities, and view the latest software, machinery, and applications to help improve your business offerings.

With innovative technology and service experience as its core, the exhibition has won widespread praise. For many years, the exhibition has been providing efficient and professional exhibition services to Chinese foreign trade enterprises. At European Sign Expo, we will continue to jointly shape the future of signage and printing.

Exhibit scope

• Advertising production technology and equipment: scanning and correction systems, large-format printers, laser engraving machines, vinyl cutting machines, plasma cutting machines, inkjet printing machines, die-cutting machines/engraving machines, gel materials, flatbed printing machines, heat transfer systems, elastic seaming machines
• Advertising raw materials and inks: acrylic sheets, aluminum composite panels, tape/vinyl adhesives, fluorescent lighting, laminated films, neon tubes/equipment, one-way vision film, polycarbonate paper, polypropylene paper, polystyrene foam, PVC foam boards, reflective cardboard, signal ballasts/transformers, vinyl adhesives, corrugated cardboard, full-color optical discs, illuminated billboards, LED displays, laser projection, plasma displays, turnover boxes, spun LED displays
• Advertising materials and supplies: inkjet printing cloth, light box cloth, photo printing paper, various reflective materials, inkjet photo inks, advertising films and stickers, adhesive stickers, instant stickers, light box sheets, light box stickers, various boards, organic glass, advertising equipment parts
• Indoor and outdoor advertising media: neon lights, LED, illuminated letters, three-sided rotating displays, various new light boxes, light guide plates, outdoor billboards, various lighting equipment, electronic display equipment, image transmission display equipment, various new advertising media, carriers

The venue

Messe München

• Neue Messe München
• Neue Messe München
• Exhibition area: 430,000 square meters
• Country/Region: Europe-Germany